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Tuesday, April 14 • 10:00am - 12:00pm
Workshop: Unthinking Design Thinking: An Adaptive Approach to Inclusive Problem-Solving in an Era of Rapid Change (Workshop Ticket Required)

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Design Thinking has been widely embraced as the process de rigueur for teams looking to create value and improve health outcomes through creative and collaborative problem-solving. In the context of corporate innovation, Design Thinking provides what businesses and leaders crave most: a more-or-less standardized, predictable, and repeatable process for generating insight and developing new ideas. The challenge that arises is this: by focusing on Design Thinking as an executable process, teams quickly lose sight of the more important matter of how they show up -- individually and collectively -- within the process to challenge assumptions, identify limiting beliefs, build trust-based relationships, and embrace change.
 
This transformational workshop will explore the tension between "doing" and "being" within the Design Thinking process, equipping participants with the knowledge and skills for adaptive and collaborative problem-solving in this scary era of unprecedented change and uncertainty.

Speakers
avatar for Lauren McAuliffe

Lauren McAuliffe

Senior Visual Experience Designer, Mad*Pow
Lauren describes herself as a “late bloomer” who has always been an artist, but didn’t discover design until her 20s. “I quickly fell in love with the foundations of typography and the rest is history.”Today, Lauren combines her passion for design with her commitment to... Read More →
avatar for David Franke

David Franke

Client Experience Director, Mad*Pow
Winner of the 2017 CX Innovation Award for his work to co-create the medical imaging clinic of the future, David has 20 years of experience helping many of the world’s most reputable companies work through their “knottiest” brand and business problems – from facilitating agile... Read More →


Tuesday April 14, 2020 10:00am - 12:00pm EDT
Sessions